The CITTA Promise, Safety First
Toxin Free
Sulphate (SLS/SLES) Free
No Harsh Chemicals
Mineral oil-free
Paraben Free
Natural
Allergen-Free
Why Choose CITTA?
Derived from चित्त (consciousness in Sanskrit), our name CITTA embodies our core philosophy of doing everything consciously.
CITTA harnesses the pure, potent benefits of natural ingredients & enhances them with cutting-edge scientific advancements in a conscious manner. This blend ensures that our products deliver optimal results, providing your skin the best of both worlds.
With Nature’s Wisdom & Science’s Precision!
Our expert R&D team has come up with the most potent natural ingredients backed by long-established scientific practices in the form of skincare curated to address the genuine needs expressed by Indians.
It’s our way of giving back to the community that has given us so much!
So, WHY won’t you choose CITTA?
Radiance Rituals: Most-Loved
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CITTA 12% Vitamin C Brightening Face Serum
Triple brightening / Boosts collagen / Evens skin
Regular price Rs. 494Regular priceUnit price perRs. 549Sale price Rs. 494CITTA Regenerative Face Serum
Reduces wrinkles / Firms skin / Revives dullness
Regular price Rs. 494Regular priceUnit price perRs. 549Sale price Rs. 494CITTA Aqua Boost Face Gel
India’s 1st frosted texture / 5x hydration / Matte finish
Regular price Rs. 466Regular priceUnit price perRs. 549Sale price Rs. 466CITTA Invisible Sunscreen Serum SPF 50 PA++++
Natural sunblock / 3 in 1 / No white cast / Watery light
Regular price Rs. 566Regular priceUnit price perRs. 629Sale price Rs. 566CITTA Radiance Serum With Gold
Illuminating Gold Fibers | 6 Brightening Actives | Natural Highligher Glow
Regular price Rs. 512Regular priceUnit price perRs. 569Sale price Rs. 512CITTA Regenerative Night Cream
Reduces lLines, Wrinkles|Firms Skin|Revives Glow
Regular price Rs. 636Regular priceUnit price perRs. 749Sale price Rs. 636CITTA Super Light Anti-Frizz Hair Serum
Conditions & nourishes | Controls frizz | Leaves hair silky soft
Regular price Rs. 449Regular priceUnit price perRs. 499Sale price Rs. 449CITTA Cica Face Scrub
India’s 1st ever frost scrub||Non-drying||Barrier restoration
Regular price Rs. 449Regular priceUnit price perRs. 499Sale price Rs. 449CITTA Soothing Sunscreen SPF 50 PA+++
SPF 50 PA+++ | No White Cast | Non-Sticky
Regular price Rs. 521Regular priceUnit price perRs. 579Sale price Rs. 521CITTA Encapsulated Ubtan Face Wash
Gently Cleanses / Brightens and revives glow / Non-drying
Regular price Rs. 431Regular priceUnit price perRs. 479Sale price Rs. 431CITTA Cica Gentle Face Cleanser
Gently Cleanses / Brightens, Soothes Skin / Non-drying
Regular price Rs. 404Regular priceUnit price perRs. 449Sale price Rs. 404CITTA Soothing Body Milk
Daily Moisturization | SPF 15 | Smooth & Soft skin
Regular price Rs. 287Regular priceUnit price perRs. 319Sale price Rs. 287
Buzz Worth Talking About
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Glow Guide: Expert Tips & Insights
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Does Vitamin C Serum Cause Acne? Truth vs. Myths
Introduction Preferred by skincare enthusiasts worldwide, Vitamin C stands as a leading skincare compound that offers skin brightness, firmness, and youthful skin. A constant question exists: Does vitamin C serum...
Does Vitamin C Serum Cause Acne? Truth vs. Myths
Introduction Preferred by skincare enthusiasts worldwide, Vitamin C stands as a leading skincare compound that offers skin brightness, firmness, and youthful skin. A constant question exists: Does vitamin C serum cause acne? Many individuals do not benefit from powerful vitamin C ingredients because of their concern about breakouts. This article explores the science behind vitamin C serum and how its relationship with acne-prone skin to uncover both real and unreal claims about its effects. What Is Vitamin C Serum? The intense skincare product Vitamin C serum distributes its key antioxidant content through high concentrations to deliver optimal benefits. These serums transfer vitamin C straight to your skin without passing through oranges or supplements, so that the substance can transform your skin's condition outside in. L-ascorbic acid represents the purest vitamin C form, along with Sodium Ascorbyl Phosphate and Magnesium Ascorbyl Phosphate, which exist to brighten dull complexions, reduce hyperpigmentation, boost collagen production, and provide protection against environmental damage. Common Concern: Can Vitamin C Serum Cause Acne? Can vitamin C serum cause acne? Remains a topical concern that demands investigation. Vitamin C serum does not usually lead to acne, despite other factors that need explanation. Myth: Vitamin C clogs pores or causes purging The belief that vitamin C serums produce skin breakouts comes from how they perceive vitamin C serums, which are too heavy or cause a "purging" effect. However, pure vitamin C does not block pores by nature. Fact: Poor formulation or layering is often to blame After introducing a vitamin C product, when breakouts occur, it is not vitamin C that’s responsible. But rather: Causes of Breakouts (not Vitamin C's fault): Overuse or mixing with the wrong products: Applying vitamin C with other actives like AHAs or BHAs may result in overloading sensitive skin tissue. Using unstable formulas: An oxidized condition of vitamin C in your serum turns the liquid either orange or brown and may create skin irritation that could disrupt its natural balance. Not suiting extremely sensitive or reactive skin: Though it is uncommon, individuals with hyper-sensitive skin develop skin irritations resulting in small bumps or redness in the skin. How Vitamin C Serum Helps Acne-Prone Skin Reduces acne scars and pigmentation: The post-acne marks fade more quickly because Vitamin C prevents melanin production. Fights inflammation and oxidative stress: Due to its anti-inflammatory properties, vitamin C helps reduce the redness of acne, leaving the skin calm and preventing free radicals from producing further breakouts. Boosts collagen for skin repair: The increase in collagen production through vitamin C helps treat skin tissue damage and enhance skin texture. · Controls oil production when used correctly: Some forms of vitamin C, particularly Sodium Ascorbyl Phosphate, demonstrate the ability to manage sebum production in people with oily skin. How to Use Vitamin C Serum Without Breakouts The following expert tips help users experience all the advantages of the best vitamin C serum for face without developing any adverse reactions: Start with a patch test: Test the product by applying it behind your ear or on your inner wrist and wait for 24 hours to monitor any negative reactions. Apply after cleansing, before moisturizer: This allows maximum absorption and efficacy. Use SPF in the morning (Vitamin C + Sun = Power Duo!): When you mix Vitamin C with sunscreen, it enhances your sunscreen's protective abilities and makes an impossible match to beat. Avoid combining too many activities at once: In the beginning, maintain an uncomplicated routine. Why Choose CITTA Vitamin C Brightening Serum? When looking for the best vitamin C serum in India, CITTA creates an exceptional formula that stands apart for specific reasons: Formulated for Indian skin: The formula was exclusively designed to address skin conditions among Indian skin types, including hyperpigmentation and skin color variations. Lightweight, non-comedogenic: The formula provides a weightless texture that is suitable for both pores and hot weather conditions in India. Packed with stable Vitamin C: CITTA's vitamin C brightening serum includes a stabilization method that enhances its effectiveness while providing consistent outcomes. Those looking for dazzling, clear skin should try CITTA Vitamin C Brightening Face Serum because it strikes the ideal balance of effectiveness and gentleness. Also Read: Debunking Myths About Vitamin C for Skincare Who Should Avoid It? People with extremely sensitive skin should take expert advice on using this product by consulting a dermatologist. Always start slow; particularly, new users should begin with 2–3 times a week if they are just introduced to active ingredients in skincare. Conclusion The verdict is clear: Vitamin C serum doesn't cause acne problems when consumers apply it according to instructions. The appropriate application of vitamin C serum transforms the complexion of people who experience breakouts alongside dark spots and skin texture issues. People with knowledge about selecting and applying the best vitamin C serum for their complexion can gain its restorative and illuminating properties without worry. Selecting verified vitamin C products such as CITTA will provide both superior stability features and pure effectiveness, as well as skin compatibility to achieve optimized outcomes. Also Read: How to Layer Vitamin C Serum with Other Skincare Products Effectively FAQs: 1. Can vitamin C serum cause purging? The phenomenon of purging does not normally occur with the use of vitamin C. The formula's ingredients would need to be checked for possible irritation since breakouts originate from another aspect of the formula and not from vitamin C itself. 2. Which is the best vitamin C serum for the face in India? The vitamin C brightening serum from CITTA should be your pick due to its targeted formulation for Indian skin requirements. 3. Should I apply Vitamin C serum daily? The standard usage allows daily exercises for most individuals, yet new users should begin with two or three sessions per week. 4. Can I use Vitamin C serum on oily or acne-prone skin? Absolutely! Non-comedogenic formulas should be your selection, but you need to introduce the products gradually. 5. What should not be mixed with Vitamin C serum? Introduce Vitamin C into your skincare only after your skin becomes tolerant to benzoyl peroxide, retinol, and AHAs/BHAs. Also Read: Top 10 Vitamin C Foods for Skin Health You Must Know
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Top 10 Vitamin C Foods for Skin Health You Must...
Introduction Have you heard of the phrase “skincare is what you eat”? The popular saying comes from the fact that radiant, glowing skin doesn’t come from using one product. Your...
Top 10 Vitamin C Foods for Skin Health You Must Know
Introduction Have you heard of the phrase “skincare is what you eat”? The popular saying comes from the fact that radiant, glowing skin doesn’t come from using one product. Your diet plays a big role! Vitamin C foods for skin health accelerate collagen production, prevent damage, and help restore your skin’s inner glow. Incorporating vitamin C-rich foods is great for boosting skin brightness. Berries, citrus fruits, and green veggies are known to have natural sources of vitamin C for skin that help in fighting pigmentation, enhance elasticity, and improve overall skin health. The real formula is serum + diet. Pair a good vitamin C serum, like the CITTA Vitamin C Brightening Face Serum, with foods rich in vitamin C to see the magic. This dynamic combo is a perfect balance of nourishment and treatment. Let’s learn a little about the top 10 vitamin C foods for skin health. Why Is Vitamin C Essential for Skin Health? There is a good reason why vitamin C is one of the most recommended skincare ingredients. It is one of the best skincare actives that helps boost collagen production and makes your skin appear firmer and youthful. Vitamin C foods for skin health are thus a great addition to your daily meals. It is a potent antioxidant that fights free radicals which are unstable molecules known to cause dryness, dullness, and aging. That’s why it is important to pair both vitamin C-rich foods and a high-functioning vitamin C serum to protect the skin barrier. Natural sources of vitamin C for skin reduce the appearance of pigmentation, adding a natural glow to your skin. If you are looking for a clean, glowy skin tone, a vitamin C-rich diet and the best vitamin C serum for the face is perfect. Top 10 Vitamin C-Rich Foods for Glowing Skin Incorporating the right vitamin C foods for skin health into your diet can help you address several skin concerns. The following 10 vitamin-rich foods will naturally boost your skin’s health: 1. Oranges Oranges are the no. 1 natural source of vitamin C for the skin. Rich in antioxidants, they target pigmentation and boost skin radiance. 2. Amla (Indian Gooseberry) Indian households have always known the importance of amla! This must-have vitamin C food for skin health is a powerhouse ingredient that boosts collagen production. 3. Kiwi Small fruit, big benefits! Kiwi helps in skin regeneration and maintains moisture levels in skin, making your skin look fresh and plump. 4. Guava Guava is packed with the goodness of fibre and vitamin C that detoxifies your body and makes your skin brighter and clearer. 5. Papaya Struggling with dull skin? Include papaya in your diet now and see the results for yourself! Rich in enzymes and antioxidants, papaya reduces skin dullness and promotes an even skin tone. 6. Strawberries These berries fight free radicals and improve collagen synthesis, making them a sweet way to get your daily vitamin C foods for skin health. 7. Lemon Every desi skincare pack includes lemon because of its cleansing properties that brighten skin tone and reduce the appearance of blemishes. 8. Bell Peppers An underrated natural source of vitamin C for the skin, bell peppers are excellent for protecting your skin from premature ageing. 9. Tomatoes Tomatoes protect against sun damage and improve skin texture thanks to their lycopene and vitamin C combo. An excellent anti-tan ingredient, tomatoes shield your skin from UV damage as they are rich in lycopene and vitamin C. 10. Broccoli Broccoli’s antioxidants and vitamin C content help repair skin cells and give your skin a healthy glow. Why You Need a Vitamin C Serum in Your Skincare Routine If you want to achieve healthy, glowing skin, you must strike the perfect balance between proper diet and skincare. Including vitamin C foods for skin health in your daily diet will repair your skin from within. They support collagen production, improve skin tone, and fight stress. In addition, adding the extra boost with the best vitamin C serum for a face like the CITTA Vitamin C Brightening Serum will help fade spots, brighten the skin and even out the texture. Together, they are the perfect combo. To see real results, pair the best vitamin C serum in India with natural sources of vitamin C for the skin. Why You Need a Vitamin C Serum in Your Skincare Routine While having vitamin C foods for skin health is important, a vitamin C serum is equally important to deliver quicker and more visible results. Serums are known to go deeper into the skin and target pigmentation, dullness and uneven skin tone. Serums like the CITTA Vitamin C Brightening Face Serum do exactly that. It is one of the best vitamin C serums in India that combines powerful actives to brighten skin and promote a healthy complexion over time. Rich in antioxidants, it shields your skin from all the environmental stressors. If you are looking for the best vitamin C serum for your face, you don’t have to look any further. Pair it with vitamin C-rich foods to see visible results. Also Read: Debunking Myths About Vitamin C for Skincare How to Use a Vitamin C Serum Correctly Application is key to getting the full benefits of a good vitamin C serum. Follow these simple steps to layer it correctly – Step 1: Use a gentle cleanser to get rid of excess oil and dirt. Step 2: Follow it up with a toner. Step 3: Massage your face gently with 2-3 drops of vitamin C serum. Step 4: Lock it in with a moisturiser. Step 5: Finish it with SPF. Final Thoughts: Glow from Inside and Out Healthy skin is more than just applying a bunch of products – it is also about your diet. Pairing vitamin C foods for skin health with a potent skincare routine works magically. Oranges, amla, and bell peppers are excellent sources of vitamin C that promote collagen production and fight dryness, dullness, and pigmentation. Add a trusted vitamin C along with these for surface-level brightness. Also Read: How to Use Anti-Aging Serum Effectively for Younger-Looking Skin FAQs 1. What are the best sources of Vitamin C for glowing skin? Amla, oranges, papaya, kiwi, bell peppers, and strawberries are the best vitamin C foods for skin health. 2. Can I just eat Vitamin C-rich foods instead of using serum? Pair a vitamin C serum with vitamin C-rich foods to get faster, and targeted results. 3. Which is the best vitamin C serum for the face in India? The CITTA Vitamin C Brightening Face Serum is the best vitamin C serum in India as it is lightweight and gives visible results. 4. How does Vitamin C help in skincare? Vitamin C is a key ingredient that supports collagen production, targets pigmentation and brightens the skin. 5. Can men use Vitamin C serum too? Yes! It is a gender-neutral product that brightens and protects the skin for both men and women. Also Read: How to Layer Vitamin C Serum with Other Skincare Products Effectively
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Why Night Cream Should Be a Non-Negotiable in Y...
Introduction Whenever we talk about skincare, the conversation often revolves around daytime routines. But what about the night? Your skin works overnight to repair any skin damage, regenerating cells and...
Why Night Cream Should Be a Non-Negotiable in Your Skincare Routine
Introduction Whenever we talk about skincare, the conversation often revolves around daytime routines. But what about the night? Your skin works overnight to repair any skin damage, regenerating cells and absorbing all the nutrients. Yet the nighttime skincare routine is highly underrated. To create an effective night skincare routine, you must have a great night cream. Why is it so important? Because night creams are specially made to support your skin’s natural overnight repair process. While day creams focus on protecting your skin from external factors like harmful UV rays, pollution, and dirt, night creams are rich in hydrating and anti-ageing elements that repair your skin while you sleep. A study in the Journal of Dermatological Treatment in 2023 shows that consistent use of night skincare products can improve skin hydration levels by up to 32% more than morning skincare products in just over four weeks. Whether you're looking for the best night cream for men, a powerful anti-ageing night cream, or a night cream for glowing skin, there's a formula tailored to your needs. Creams like the CITTA Regenerative Night Cream are a great product to include in your night routine. Repeat after us – in today’s world, night creams aren’t optional anymore; they are a must! What Is a Night Cream and How Is It Different? Let’s start with decoding what a night cream is and what it does. A night moisturizer is a rich, nourishing cream that repairs your skin when you are sleeping. They are your nighttime skin warriors that work your skin’s natural overnight process as this is when your skin undergoes cell turnover and repairs skin damage. Unlike day creams that are mostly lighter in texture and infused with SPF, night creams are formulated with skin actives like peptides, antioxidants, and hyaluronic acid to repair, hydrate and support collagen production. These ingredients have proven to reduce fine lines, improve skin elasticity and deeply hydrate making your skin appear youthful. Applying a Regenerative Night Cream at night locks in hydration and repairs your skin overnight. Try the CITTA Regenerative Night Cream to see the magic of night creams. Your skin will thank you! Key Benefits of Using a Night Cream Daily Using a night cream as part of your nightly routine offers a wide range of benefits that work wonders for your skin while you sleep. The benefits of applying a night cream as part of your daily nighttime skincare routine are many. Here are a few key wonders that your skin experiences with the consistent use of night moisturisers: Hydration & Moisture Lock: Night creams are packed with the goodness of intense hydration that helps replenish skin moisture levels. You can bid goodbye to dry and dull skin and wake up with plump, glowy skin! Skin Repair and Rejuvenation: While you sleep, your skin gets to work. During this repair mode, night creams further the repair process by helping cell regeneration, reducing UV damage and restoring your skin’s barrier. Anti-ageing and Fine Line Reduction: Anti-ageing night creams are rich in peptides and retinol and work to reduce fine lines, wrinkles and visible ageing signs. Over time, your skin gets back its youthful radiance. Enhances Skin Elasticity and Glow: With the consistent use of night creams, you can see visible results, like improved skin elasticity and firmer and more radiant skin. For deep hydration and repair, try the CITTA Regenerative Night Cream. Why Anti-Aging Night Cream Is Important for Both Men and Women Ageing is impartial. Both men and women experience similar skin concerns when they age. However, the difference lies in skin texture. While men usually have thicker skin and more oil production, women are more prone to issues like dehydration and fine lines. Regular skin exposure to pollution, sun and blue light accelerates aging in both genders. This is where anti-ageing creams come in. They help in repairing damage, restoring skin elasticity, and reducing the appearance of fine lines and wrinkles. No matter what your skin type, a rejuvenating cream like the CITTA Regenerative Night Cream is a great science-backed, gender-neutral formula to slow down aging signs on the skin. Night Cream for Glowing Skin: How It Works While You Sleep While you may be resting at night, your skin is hard at work, reversing the damages. At night, your skin enters a phase of cellular renewal in which your skin’s cell turnover increases, damage is reversed and new skin cells are formed, making this time perfect for targeted products for radiance and repair. Ingredients like retinol accelerate this cell renewal process, and peptides help in collagen production. A good night cream for glowing skin is rich in these ingredients that go deep into your skin while you sleep, targeting dullness, pigmentation and uneven complexion. Regular use of a good night cream leaves your skin visibly brighter and fresher. Choosing the Best Night Cream for Your Skin Type What night cream you should choose depends on your skin type. Dry skin needs good hydration and a rich formula infused with the goodness of ceramides and hyaluronic acid. Oily or acne-prone skin needs a more lightweight, non-comedogenic formula with ingredients like niacinamide. Combination skin? Choose a balanced cream that moisturizes but doesn’t clog your pores. For sensitive skin, opt for a calming night cream packed with aloe vera and chamomile. The CITTA Regenerative Night Cream is an excellent choice if you are looking for a gender-neutral option that works its magic on all skin types. How to Use Night Cream the Right Way The right application makes all the difference when it comes to applying night cream. Here’s a simple guide to using your night cream the right way: Cleanse: Like your morning routine, start your night skincare routine with a gentle cleanser to get rid of dirt, excess oil, and makeup. Tone: Next, apply a toner to balance your skin’s pH level and prepare it for the next step. Apply Night Cream: A pea-sized amount goes a long way! Gently massage it on your face and neck in upward motions for the best results. Remember to apply your night cream on damp skin for better absorption. Create a simple night skincare routine that you can stick to consistently to see long-term benefits. Why CITTA Regenerative Night Cream Stands Out Among the many options out there, the CITTA Regenerative Night Cream stands out for its thoughtful formulation and visible results. Enriched with deeply hydrating ingredients, it helps lock in moisture, improve skin firmness, and reduce signs of aging—making it a powerful anti-aging night cream. It’s gentle, non-comedogenic, and suitable for all skin types, including sensitive skin. Whether you’re searching for the best night cream for men or women, this one checks all the boxes. Shop Now to wake up with nourished, glowing skin. Conclusion A good night cream isn’t just an add-on—it’s a game-changer. From deep hydration and overnight repair to reducing fine lines and restoring glow, the right product can completely transform your night skincare routine. A good night cream isn’t an additional step in your skincare routine. It’s a non-skippable step! Night creams help your skin in overnight repair to reduce visible signs of ageing like fine lines and wrinkles and restore glow. With the right skincare products, you are closer to clearer, glowing skin. Whether you are a man or a woman, in your 20s or 50s, taking care of your skin is universal. With the CITTA Regenerative Night Cream, you’re giving your skin the best benefits. Make it a part of your daily routine, and see your skin steal the spotlight! Also Read: How to Choose the Best Anti-Aging Night Cream for Your Skin Type FAQs 1. Can I use a night cream every day? Yes, using a night cream daily keeps your skin hydrated, repairs it and boosts overall skin health. 2. Is night cream only for aging skin? No! Many night creams offer anti-ageing benefits, but they are known to provide hydration and glow for people of all ages. 3. What is the best night cream for glowing skin? The CITTA Regenerative Night Cream is great, as it is rich in retinol, peptides and antioxidants. 4. Can men use night cream? Absolutely! Skincare is gender-neutral. 5. How long does it take for night cream to show results? It typically takes 2-4 weeks of consistent use to see visible changes but depends on your skin type and concerns. Also Read: How to Use Anti-Aging Serum Effectively for Younger-Looking Skin
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