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The CITTA Promise, Safety First

Toxin Free

Sulphate (SLS/SLES) Free

No Harsh Chemicals

Mineral oil-free

Paraben Free

Natural

Allergen-Free

IFRA Certified Fragrance

Why Choose CITTA?

Because WHY NOT? At CITTA, we’ve got everything your little one’s skin could ever need
And then some!
Safety? Absolutely.
100% transparency? You bet.
Innovative skincare solutions? Of course!
And the best part? Everything we do is rooted in dadi nani ke nuskhe, those time-tested remedies passed down through generations which are tested and approved by dermatologists. read more

Tiny Prices, Big Love!

Find the Perfect Solution

One-stop solution?
What if we told you that our range of products is consciously formulated to meet your little one’s unique skin needs.

Pesky diaper rashes?
Our Diaper Rash Cream has you covered.

Dryness & flakiness?
Our Moisturizing Baby Balm is here to help.

And for those tear-free baths without dryness?
Our Tender Foaming Baby Wash & Gentle Bathing Bar is just what your little one needs.

Simply put, we’ve thought of everything for your little one’s skin - plus, all of it is dermatologist-approved.

So, what are you waiting for?
Explore by concern and pick the ones your baby needs!

Dryness, Heat Rash

Causes: Prolonged exposure to dry air or heat can cause dryness,making skin prone to rashes.

Symptoms: Red, itchy, or bumpy patches often in warm areas like underarms or behind knees.

Explore Now

Diaper Rash

Causes: Prolonged exposure to wet, soiled diapers

Symptoms: Red, inflamed, or tender skin in the diaper area

Explore Now

Parched, Rough Baby Skin

Causes: External factors like dry air, or frequent bathing may result in parched and rough skin

Symptoms: Dry patches, flaky skin lacking softness, especially in elbows, knees, and cheeks.

Explore Now

Cradle Cap

Causes: Overactive oil glands in a baby’s scalp leads to flaky, crusty patches.

Symptoms: Yellowish, scaly patches or flakes on the scalp.

Explore Now

Post-Bath Dryness

Causes: Harsh soaps can strip away natural oils,leaving baby's skin dry, tight.

Symptoms: Flaky, rough or dull-looking skin, especially after bathing.

Explore Now

Skin Sensitivity, Mild Irritations

Causes: Harsh chemicals or toxins in regular soaps can irritate a baby’s delicate skin.

Symptoms: Redness, dryness, or mild rashes after bath time.

Explore Now

Most-Loved Baby Must-Haves!

Whispers of a Mother’s Heart

"My daughter has been using CITTA since birth, and now there is no going back. The moisturising baby balm has been more than perfect for us. This is a must-have product if your baby has dry skin and rashes."

Smita P.

"To all the moms out there, I would highly recommend this product as it keeps my baby's skin supple and retains moisture, even after the bath. My girl's Paediatrician has also suggested continuing with other CITTA products."

Ananya N.

"It has all the oils like sesame, olive, coconut, almond, etc, I am happy as it helps in nourishment, is non-sticky free from fragrance. Love this.."

Rohini G.

This baby bath set prevents dryness and irritation and cleanse gently. Nice product

Nayan T.

Buzz Worth Talking About

From Our Experts to You

Trusted Insights and Tips to Nurture Your Baby’s Growth and Happiness

Read More
Dr Prajakta Bhokre | Experts speaks on baby care | Why its unsafe for kids to use adult products? February 9, 2024

The Delicate Balance of Children's Skin: Why Adult Skincare Isn't Suitable

Read More
Dr Jagdish Dhekne (MD)| Experts speaks on baby care | How to choose the perfect skincare for your baby? February 9, 2024

The Delicate Balance of Children's Skin: Why Adult Skincare Isn't Suitable

Read More
Dr Shilpa Baviskar (Chakne) | Experts speaks on baby care | Why healthy skin matters for kids February 9, 2024

The Delicate Balance of Children's Skin: Why Adult Skincare Isn't Suitable

Read More

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Parenting Wisdom 101

  • How to Take Care of Your Baby During Summer in India

    How to Take Care of Your Baby During Summer in ...

    Summer is almost here and your newborn baby needs a little extra care this hot season! Keep reading for some essential summer newborn care tips to keep your little one...

    How to Take Care of Your Baby During Summer in India: Essential Tips for Hot Weather

    Summer is almost here and your newborn baby needs a little extra care this hot season! Keep reading for some essential summer newborn care tips to keep your little one safe and comfortable.

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  • How to Treat baby Cradle Cap: A Parent’s Guide to a Healthy Baby Scalp

    Say Goodbye to Cradle Cap: Simple Steps for Man...

    Introduction Is your newborn’s scalp looking a little scaly? Many babies, as early as a few weeks old, start developing thick, greasy, and flaky scales on their scalp, eyebrows, and...

    Say Goodbye to Cradle Cap: Simple Steps for Managing and Treating Your Baby’s Scalp Condition

    Introduction Is your newborn’s scalp looking a little scaly? Many babies, as early as a few weeks old, start developing thick, greasy, and flaky scales on their scalp, eyebrows, and forehead. The flaky scales can be yellowish or whitish in color. And the skin might turn a little red. Scientifically referred to as seborrheic dermatitis, cradle cap can be quite unpleasant. However, here’s the good news! Harmless and not contagious, cradle cap is not a sign of infection, eczema, or allergy. Besides, it is not painful. And the best part? It goes away in 1-2 weeks if addressed properly with the best shampoo for cradle cap in infants. Wondering how? Let’s delve deeper!   Common Causes of Cradle Cap Cradle cap may look like dry skin; however, it’s more than that. Even though the exact cause of cradle cap isn’t known, it can be a combination of many things. When flaky dead skin gets trapped in your baby’s oil glands, cradle cap develops. Even though those unsightly scales are no biggie, they can be itchy. To prevent this condition, it is important to use the best baby shampoo for your newborn enriched with nourishing ingredients like oat kernel flour, coconut oil, almond oil, and olive oil. Many new parents often find themselves in a challenging situation while identifying and managing their little ones’ cradle cap. We’ll discuss this in more detail in the next section. Keep reading!   Identifying and Managing Cradle As mentioned previously, cradle cap, a harmless skin condition, appears as greasy yellow or white scaly patches on the baby’s scalp and other oily areas like the eyebrows or forehead. The skin around the area may appear slightly red or irritated. It usually develops within the first few weeks of life and lasts a few months. However, if addressed properly with the best shampoo for newborns, it goes away within weeks. Let’s understand how to manage the condition and prevent it from developing: Wash your baby’s scalp with a mild, tear-free shampoo for cradle cap in infants. The best shampoo for newborn will have natural ingredients like oat kernel flour, coconut oil, almond oil, and olive oil. Gently massage the scalp, and don’t scrub, using your fingertips to loosen the scales. The most effective solution would be to apply a small amount of baby oil to the scalp, leave it for 15-20 minutes, and then wash it off using a mild baby shampoo for hair growth. Make sure not to pick or scratch the patches. This can aggravate the situation and cause infection on your little one’s delicate scalp. If you notice swelling or oozing, consult an expert pediatrician.   Selecting the Right Baby Shampoo Selecting the right baby shampoo for dry scalp plays a major role in the effective management of cradle cap. Make sure to get the best baby shampoo for your little one that has natural ingredients like oat kernel flour, coconut oil, almond oil, and olive oil. These gentle ingredients have intense moisturizing and anti-inflammatory properties that keep your little one’s skin healthy and nourished from within. Your little one has delicate skin; in fact, your little one’s skin is 20 times thinner and more sensitive than your skin. Therefore, it needs some extra tender loving care. Harsh ingredients and harmful toxins like parabens, sulphates, and phthalates can wreak havoc on your baby’s sensitive scalp. Make sure to check the label before you get your hands on a shampoo for cradle cap in infants. The best baby shampoo is dermatologist-approved and free of these harmful chemicals and toxins.   Brushing and Gentle Ways to Get Rid of Cradle Cap Flakes Gently brushing your little one’s scalp with a bamboo brush or a neem comb, after shampooing with baby shampoo for dry scalp, also helps get rid of cradle cap flakes. Be careful not to scrape or pick the flakes as it can lead to infections. Gently brush the affected area to loosen flakes and continue brushing through the hair to remove them from each hair strand. This can be done on both wet and dry hair. For the most effective results, apply a small amount of baby oil before brushing. This will help loosen the flakes. Brush once a day, and if you notice that the scalp is becoming agitated or red, brush less often. Overall, brushing is a safe and effective method as it also promotes overall scalp health.   Cleansing Techniques for Cradle Cap Proper cleansing techniques and maintaining hair hygiene can help reduce the appearance of cradle cap. An anti-dandruff shampoo for newborns would be enough to manage and prevent the scalp condition. Wet your little one’s scalp and hair. Apply an adequate amount of shampoo for cradle cap in infants to your baby’s scalp and massage it in circular motions to lather shampoo. Make sure not to scrub as it can irritate the scalp. Gently rub the affected areas and rinse thoroughly with lukewarm water ensuring no residue is left back. After cleansing, brush your baby’s hair and scalp using a gentle bamboo brush or neem comb.   Long-Term Effects and Duration of Cradle Cap Cradle cap is mostly harmless and goes away on its own. However, proper hair and scalp hygiene is important to prevent this scalp condition. Before you get your hands on a shampoo for cradle cap in infants, make sure to do your research and look for nourishing ingredients that are gentle on the scalp. Hope this guide gives you a clear understanding of what cradle cap is and how to get rid of it. Happy Parenting!

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  • Effective Baby Shampoos to Encourage Strong and Healthy Hair Growth

    Effective Baby Shampoos to Encourage Strong and...

    As parents, we all want the best for our little ones, and that includes giving them the healthiest start, even down to their hair care. Choosing the right baby shampoo...

    Effective Baby Shampoos to Encourage Strong and Healthy Hair Growth

    As parents, we all want the best for our little ones, and that includes giving them the healthiest start, even down to their hair care. Choosing the right baby shampoo for hair growth can make a significant difference in keeping your baby’s scalp healthy and hair strong. With so many options available, it’s important to understand which products and ingredients truly benefit your baby’s hair growth, and which might cause more harm than good. In this article, we’ll explore everything you need to know about encouraging strong, healthy hair growth for your baby - from the role of scalp care to the best baby shampoo for hair growth and ingredients you should look for. Scalp Care in Hair Growth Hair growth starts at the root, which makes scalp care an essential part of nurturing your baby’s hair. A clean, well-moisturized scalp creates the ideal environment for hair to thrive. Baby scalps are particularly sensitive and prone to conditions like dryness, cradle cap, and irritation. Therefore, it’s important to use gentle products specifically formulated for babies that not only clean but also protect the delicate balance of their scalp. Opting for the best baby shampoo that is gentle and free from harsh chemicals can help avoid common scalp issues. For instance, if your baby has a dry scalp, using a baby shampoo for dry scalp that provides extra hydration can prevent flakiness and discomfort. Similarly, if the baby is dealing with cradle cap, look for a shampoo for cradle cap in infants designed to soothe irritation and gently remove scales without harming the skin. Key Ingredients that Support Hair Growth To encourage healthy hair growth, it’s important to choose a baby shampoo that contains ingredients known to nourish and strengthen hair. Here are some key ingredients to look for: Oat Kernel Flour: Known for its soothing and moisturizing properties, oat kernel flour helps protect sensitive skin by reducing irritation. Coconut Oil: Rich in fatty acids, coconut oil not only moisturizes but also strengthens hair and reduces breakage. Almond Oil: Almond oil deeply nourishes and moisturizes the skin and hair, promoting softness and smoothness while being rich in vitamins E and A. Olive Oil: A powerful antioxidant, olive oil strengthens and conditions hair and reduces scalp dryness. These natural ingredients are safe for babies and provide the nourishment needed to support the growth of soft, healthy hair. Avoiding Harmful Chemicals: What to Look Out For When selecting the best baby shampoo for hair growth, it’s crucial to avoid products containing harsh chemicals that can damage your baby’s delicate scalp and hair. Some ingredients to avoid include: Sulphates: Often found in adult shampoos, sulphates can be too harsh for a baby’s sensitive skin, leading to dryness and irritation. Parabens: These preservatives have been linked to hormone disruption and are best avoided in baby products. Allergens: Allergens are substances that can trigger allergic reactions in sensitive babies, ranging from mild symptoms like sneezing to severe conditions like anaphylaxis. Instead, choose natural products that prioritize the health of your baby’s scalp. The best shampoo for newborn options typically avoid these harmful ingredients, focusing instead on nurturing and gentle care. Addressing Common Hair Growth Issues in Babies Every baby’s hair journey is different, and it’s common for parents to encounter a few bumps along the way. Some of the most frequently faced issues include slow hair growth, dandruff, and cradle cap. For slow hair growth, ensure that your baby is receiving adequate nutrition, as a well-balanced diet plays a key role in hair health. Additionally, using a targeted baby shampoo for hair growth can stimulate hair follicles and support faster growth. Dealing with dandruff? Although it’s less common in babies, newborns can develop flakes due to a dry scalp. In such cases, opt for an anti-dandruff shampoo for newborns that gently removes flakes while keeping the scalp hydrated. For cradle cap, a common condition where scaly patches form on a baby’s scalp, regular use of a specially formulated shampoo for cradle cap in infants can help clear up the issue. These shampoos typically include gentle exfoliants to remove scales without causing further irritation. Transitioning from Newborn to Toddler Hair Care As your baby grows, so will their hair care needs. Transitioning from a newborn’s super-fine strands to thicker toddler hair requires adapting the products you use. As they grow older, you may need to switch from the gentle newborn shampoos to ones with more conditioning properties to handle thicker or curlier hair. When selecting the best shampoo for newborns and beyond, it’s always beneficial to stick with brands that prioritize clean, non-toxic ingredients suitable for delicate skin and hair, and also cater to the evolving needs of toddlers’ thicker, more textured hair. To Wrap Up Choosing the right baby shampoo for hair growth doesn’t have to be complicated. By focusing on gentle, nourishing ingredients and avoiding harmful chemicals, you can give your baby the best foundation for healthy hair growth. Whether you’re dealing with a dry scalp, cradle cap, or simply looking for the best baby shampoo for everyday use, understanding the unique needs of your baby’s scalp and hair can help you make an informed choice. With the right care, you can nurture your baby’s locks into a strong, healthy head of hair that will continue to thrive as they grow.

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