{"title":"Lip Mask","description":"","products":[{"product_id":"ghee-gloss-lip-mask","title":"CITTA Ghee Gloss Lip Mask","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eSome lip balms moisturise for an hour and disappear before you notice.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eVelvet Seal is built to stay.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThis is not a waxy lip balm or a temporary glossy layer. It is a rich lip treatment designed to wrap lips in deep, lasting comfort. The texture melts on contact, coating lips in a plush, cushiony layer that feels buttery, smooth, and comforting without becoming sticky or heavy.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eReal ghee sits at the centre of the formula, inspired by one of India’s oldest nourishment rituals. Rich in fatty acids, it helps replenish dry, depleted lips and lock in softness for longer. Vitamin E supports repair and protects against moisture loss, while sweet almond oil, olive oil, avocado oil, jojoba oil, and shea butter work together to soften rough texture, reduce flaking, and restore suppleness.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThe finish is glossy but soft, never lacquered or artificial. Lips look fuller, smoother, and healthier from the first application.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eWear it overnight as an intensive lip mask or throughout the day whenever lips need extra comfort.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThink plush. Think pillowy. Think lips that finally feel sealed in.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eSwipe on. Seal it in.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"CITTA","offers":[{"title":"8 g","offer_id":47078682263727,"sku":null,"price":399.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0592\/0266\/6671\/files\/Artboard1_09cfbcf5-4def-4e84-b764-2e0777e241c3.jpg?v=1781862933"},{"product_id":"cinnamon-spice-gloss-lip-velvet-seal-mask","title":"CITTA Cinnamon Spice Gloss Lip Velvet Seal Mask","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eMost glosses give shine without care. Most lip masks care without feeling indulgent.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThis does both.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCinnamon Spice Gloss Lip Velvet Seal Mask melts into lips the moment it touches them, coating them in a smooth, cushiony layer that feels rich, plush, and deeply comforting. The texture is glossy but never sticky, creating a soft, pillowy finish that looks as good as it feels.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eA hint of cinnamon spice brings gentle warmth. Not intense, not irritating. Just enough to make lips feel fuller, more alive, and slightly plumped. The warmth builds subtly, then settles into a lingering comfort.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eSqualane helps restore and lock in hydration, keeping lips soft for longer. Sweet almond oil, olive oil, and jojoba oil smooth rough texture and reduce flakiness, while shea butter adds lasting suppleness. Vitamin E supports repair and protects against moisture loss.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThe result is lips that feel deeply nourished and look naturally fuller, smoother, and glossier.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eWear it overnight as a lip mask or through the day as a high-comfort gloss.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThink plush. Think pillowy. Think warmth with shine.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eSwipe on. Seal it in.\u003c\/span\u003e\u003c\/p\u003e","brand":"CITTA","offers":[{"title":"8 g","offer_id":47079362789551,"sku":null,"price":399.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0592\/0266\/6671\/files\/Artboard1_669f019d-a73f-4159-b28f-c652683a682e.jpg?v=1781868602"},{"product_id":"coconut-vanilla-lip-mask-velvet-seal","title":"CITTA Coconut Vanilla Lip Mask Velvet Seal","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eSome lip treatments moisturise briefly and disappear before your lips actually feel better.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCoconut Vanilla Lip Mask Velvet Seal is designed to stay.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThe texture melts instantly into lips, wrapping them in a smooth, cushiony layer that feels plush, rich, and comforting without becoming sticky or heavy. It seals in moisture like a soft veil, helping lips stay nourished for hours.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCreamy coconut oil brings deep nourishment and softness, helping dry lips feel supple again. Vanilla adds a warm, comforting sweetness that makes the experience feel indulgent without overpowering the senses. Sweet almond oil, olive oil, jojoba oil, and shea butter work together to smooth rough texture, soften flakes, and restore flexibility to dry lips.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eVitamin E helps support repair and protects against moisture loss, making the formula ideal for overnight recovery or daily comfort.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThe finish is glossy yet soft. Lips look smoother, fuller, and healthier from the very first swipe.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eWear it overnight as an intensive lip mask or through the day whenever lips need comfort, softness, and shine.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThink plush. Think pillowy. Think comfort that melts in.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eSwipe on. Seal it in.\u003c\/span\u003e\u003c\/p\u003e","brand":"CITTA","offers":[{"title":"8 g","offer_id":47079676018863,"sku":null,"price":399.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0592\/0266\/6671\/files\/Artboard1_8bb8bed0-4a28-47b4-b940-c55aa3dc8f42.jpg?v=1781870545"},{"product_id":"bubblegum-pink-velvet-mask-lip-seal","title":"CITTA Bubblegum Pink Velvet Mask Lip Seal","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eSome lip products feel fun but do nothing for your lips. Others care for dryness but feel plain and forgettable.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eBubblegum Pink Velvet Mask Lip Seal brings both together.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThe texture melts instantly into lips, wrapping them in a smooth, cushiony veil that feels plush, glossy, and deeply comforting without becoming sticky or heavy. It seals in moisture while leaving lips looking soft, healthy, and naturally fuller.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThe flavour is playful and nostalgic. A soft bubblegum sweetness that feels familiar, comforting, and easy to keep reaching for throughout the day.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eBeneath the gloss, the formula works harder than it looks. Shea butter deeply nourishes dry lips while sweet almond oil, olive oil, and jojoba oil soften rough texture and reduce flaking. A blend of cranberry, strawberry, raspberry, and blueberry extracts helps lips feel refreshed, smoother, and more cared for over time. Vitamin E supports repair and helps protect against moisture loss.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThe finish is glossy yet soft. Never tacky. Never overly shiny. Just lips that look plush, pillowy, and well taken care of.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eWear it overnight as a lip mask or throughout the day whenever lips need softness, comfort, and shine.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThink plush. Think pillowy. Think glossy comfort with a playful twist.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eSwipe on. Seal it in.\u003c\/span\u003e\u003c\/p\u003e","brand":"CITTA","offers":[{"title":"Default Title","offer_id":47079835697327,"sku":null,"price":399.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0592\/0266\/6671\/files\/Artboard1_fea66fb3-8334-4823-bb72-0861c72363f9.jpg?v=1781872677"}],"url":"https:\/\/cittaworld.com\/collections\/lip-mask.oembed","provider":"CITTA","version":"1.0","type":"link"}